How To Write A Good Article Resource Box

As equally important as the article itself is writing a quality article resource box. This is where you get to tell a little bit about yourself, and hopefully get your visitor to click on your website URL. In this article lets talk about how to write a good article resource box that will get the click.

1. Your goal is to get the click. Some people write articles for the benefit of search engines, while others write articles for the benefit of their reader and the traffic they can get from it. Regardless of who you’re writing for, your resource box has one goal and that is to get the click from the reader to your website.

2. It should include keywords that are relevant to what the reader will find when they get to your website. If you are writing for search engines, you will want to hyperlink keyword phrases in your resource box. These are words that need to be relevant to the theme of the website that you have.

When writing for the benefit of the reader you want to include keyword phrases that will reflect their mindset and encourage them to come learn more about you.

3. You may want to change the keywords to reflect the theme of the article. Although the theme of your website may target specific keywords, you may want to change those in the resource box to reflect the theme of the article. This makes sense and can be helpful in getting the click through to your website URL.

4. It should be creative and help you stand out from your competitors. Internet marketing is a competitive business, and if you have a competitive advantage that you have earned, you want to tell all your reader about that in the resource box.

5. It does not have to be long to get the job done. Some of the best resource boxes are short and precise. They offer just enough information to encourage your reader to click on your website URL and come learn more about you.

You can become an Internet marketing spy and look at some other resource boxes of highly published authors. For example, you can go to Ezinearticles.com and click on their expert authors link.

Here you will see the links to people who write literally thousands of articles and submit them to Ezinearticles.com. By clicking on some of their articles, and looking at the resource boxes, you will come up with some excellent ideas for creating a good article resource box of your own.

In summary a good resource box gets the click. To do that you need to craft a good article resource box that gets the job done. Hopefully this article will help you do that.

Top 5 Article Requirements for Successful Article Marketing

Article content dictate the success of the flow of traffic to one’s site. And successful article marketing is key to making a site work and earning a profit. Articles, through good keywords, can give a site high rankings in search result pages. The higher a site ranks the bigger slice of the traffic flow he gets. With a huge flow in traffic, there are more profits and more potential for other income generating schemes as well.

But website promotion is not just about stuffing your site with articles. In fact, for each article, there are certain requirements that it must fulfil for you to reap maximum benefits. Here are 5 such requirements:

1. Good Keywords and Keyword Phrases.

An article should be written with good keywords and keyword phrases in its content. Usually, a prospect will be searching for information related to the keywords. Keywords are the words or phrases that he or she will type in the search box of a search engine. It can be anything that he or she wants to find out. Most of the time, it is related to a solution sought for a problem at hand.

Hence, the important thing is that you have an article that has the keywords that are related to your site and in answer to what your prospect is looking for. For example, if you maintain a herbal remedy site, you should put up articles about medical conditions and herbs. It is a good idea to spend time doing keyword research as keywords are the phrases that help target your prospects.

If you get your keywords right, you target the right person. Just think about it. Writing an article that is on herbal remedies for cancer and with keyword phrases like “herbal remedy” and “cancer” is going to win you prospects in the example cited over writing an article with keyword phrases like “mesothelioma”. “Mesothelioma” may be a high paying keyword but what is the use if your site is targetting people looking for herbal remedies?

2. Keyword Density

Now that you know which keyword phrases to use, you must use them fully. An article must have good keyword density for a search engine to “feel” its presence. Articles should at least have three to four percent of keyword density in their content for search engines to rank a site high in their search results.

Keyword density is the number of times a keyword or keyword phrase is used in an article. An effective article must have a keyword density that is not too high or too low. If your article has a keyword density that is too high, search engines know that you are “keyword stuffing” and frown on this act.

3. Good Article Content

Like what is stated above, you cannot just stuff your article with keywords. The article must also be a good read. Articles must be able to entertain people as well as provide good information and help for their needs. Show professionalism by having correct spelling and good grammer. If you want people to trust you, make your work good and well thought out.

People respond well to figures, facts and statistics. Try to get great information and as many facts as you can. A good and well written article will boost your reputation as an expert in your chosen field or topic.

4. Include Related Keyword Phrases in Your Author’s Resource Box

In the author’s resource box, write as a third party describing your sites and include some of the keywords phrases that target your site. For instance, in the above example, I may include the sentence “the site also includes information on herbal remedies, herbal products and chinese herbs” in the author’s resource box if I determine that “herbal products” and “chinese herbs” are also good keyword phrases to target. My article is on herbal remedies for cancer, but my potential prospects may be actually looking for information on traditional chinese herbs. Saying that your site includes far more information that what the article content has helps to raise the curiosity of the reader such that he or she will click through to your site.

5. Include an active hyperlink to your site

Lastly, don’t forget to include an active hyperlink to your site. Many article submissions fail to ensure that the hyperlink is an active one. As a reader to an article, I will not have second thoughts to making a click through to the author’s site on an active link as compared to one that is not. If you are using an article submission service and not submitting your articles manually yourself, it is a good idea to include the full url of your site in your author’s resource box and instead of using a text link. Some article submission service providers may omit to also submit an active hyperlink for you. In this case, if the hyperlink is not active, readers can still find your site as the full url address is included in the author’s resource box.

4 Things Every Good Article Must Have

Before you write your articles, you need to do a little research. Have a product or website in mind when writing your article. This will help you focus your article and get the results you want.

Take these four steps when writing your articles, and you’ll get traffic to your site.

1. The Right Keywords and Phrases

Research is crucial to writing an effective article. Use keyword research tools to help you find the right keywords and keyword phrases for your article.

The most effective keyword phrases, although they don’t get as much traffic, are keyword phrases that are three to four words long. The traffic from these keyword phrases is more targeted than if you use shorter keyword phrases.

Look for keyword phrases that are searched for but don’t have a lot of competition. There are a lot of good free keyword tools on the internet to help you find the right keywords. Do a search for “free keyword tools”.

2. Keyword Density

You don’t want to go crazy when including your keyword phrases in your article. At the same time, you want to make sure you include them enough so that your article ranks for that keyword phrase.

Include your keyword in the title of your article. Also include it several times throughout the article. Make it sound natural.

Use it as the anchor text for your links.

3. Good Content

Writing good content is harder than it sounds. When writing your content, you want to give your readers value. Include a taste of the product or service you are promoting.

In other words, give a taste of the product or service you are marketing. Tips articles are an easy way to do this. You may also write recipe or tutorial type articles where you tell others how to do something.

These articles are popular because they are easy to skim.

4. A Link to Your Site
Although this may seem obvious, I can’t count the number of times where article writers submitted their articles and didn’t include a link back to their sites.

Before you start adding links to your resource box, make sure the link you choose is relevant to your site. Don’t go crazy adding links. Check the guidelines for the most popular directories to find out what is appropriate. Usually two links are acceptable, and it will allow you to get double duty out of your articles.

Make the most of your resource box. Give your readers a reason to visit your site. Include more than one link if possible. Just don’t forget to include that link!

How Article Marketing Can Help Your Achieve Your Goal

There are many ways to get traffic to your website; one of the easiest ways is to use article marketing method. It is not the fastest way, but it is indeed an easy and cheap one, it is perhaps the most effective and efficient.

Just think about this - when you are first starting in the internet marketing business, you need things that are easy, cheap, effective and efficient.

If you’re anything like I was when I started out, you have already blown your budget, you will do things like what I did - trying to get your website built, buying all the books under the sun, and you probably still haven’t had your first sale. When the reality finally sets in, you realize that the internet work week is actually a pipe dream, and then you find out that you don’t have any money left to drive traffic to your website.

It is a given, that PPC will drive traffic to your site faster than any other method, but if you have already blown your budget, you need to find ways to get traffic to your site for free, and this is where article marketing comes in.

From my own experience and understanding, I can say for just about anyone that with have moderate English skills and minimal writing ability can write articles, they can publish their articles to the various article directories. You know - if your articles are remotely interesting, you can have them picked up by various webmasters and bloggers to use as information on their sites within hours of being published.

However, things to understand is that you have to know exactly what needs to be done first in order to have these articles point back to your website to achieve traffic gain. What I mean is that most experts will tell you that you need to have all the important keywords in your article in order to get point back to you website. Well, if you are a newbie, the first thing you need to learn and know is what a keyword is and how it is used to point traffic to your website.

And then the expert will tell you that you need to use the long tail keyword and throw in latent semantic indexing. You also need to pay attention to back links, reciprocal links and so forth, the next thing you know is that you will probably need a witch doctor and a human sacrifice are two. At least, that is what I felt like when I first tried to break into internet marketing.

This didn’t include building a website, learning html, php, css, or the whole alphabet of website jargon yet, it is no wonder that why most people throw up their hands and quit. If you try to take in everything that you need in order to start an online business, you can quickly get overwhelmed, it is not the joke.

Here are a few basic things that you need to understand in order to implement article marketing.

* Keyword
* Back link
* Long tail keyword
* Headline
* Article body
* LSI (Latent Semantic Indexing)
* Keyword density
* Signature file, About the Author Box

As you know, one of the primary uses for the internet is searching for information. There is a wealth of information online about virtually every topic known to mankind.

When a person tries to find the information on the internet, they type in a word or phase that describes the information they are searching for to the search engines, like use Google, Yahoo or MSN. This is known as a keyword. The search engines try to match the search word or phrase with the millions of websites that contain the information being searched for.

Now back to your article, once you finished article writing and have them sent to publishers via a good article distribution service. Such as using Article Marketer to distribute your writing pieces to thousands of article directories.

And if you write quality articles with have keyword in it on topics related to your services or products, when people do their search, your one will pop up. Writing articles also a great way to help you build your credibility. Useful information presented to your niche market intelligently can earn you consistent click backs to your website.

Article Marketing

Article marketing is an awesome way to provide content for sales letters, squeeze pages and blogs. To have enough content to get regular traffic you should spend time every month writing new articles. Eventually, you should have your articles scattered across the web, giving you hundreds of chances to get traffic to your site.

Article marketing is one of the greatest ways to get traffic on the internet and it is one of the few ways to get free traffic. Another reason you should be using article marketing strategies to market your website is that it will provide lasting traffic for a long time to come.

Article marketing and writing articles is also a great way for you to establish yourself as an expert or an authority in your field or niche.

There are a few things to consider when writing your articles.

Article Marketing Strategy Guidelines:

1. An article should be somewhere in the neighborhood of 400 to 800 words long.

2. Each article should be written or focused around one specific keyword phrase.

3. The keyword phrase should be used in the headline, the first and last paragraph and then just normally throughout the article as it makes sense.

4. Keyword density should be around 2% of your total words used in your article.

There are plenty of free tools available online that will tell you your keyword density within your article. If you find your density is too low, add keywords where you can without making the article sound weird. You can also edit out some of the text which will raise the keyword density.

If your articles keyword density is too high, then you will need to remove some of your keywords, write more text, or find different ways to say the same thing such as using the keyword "internet marketing" instead of "affiliate marketing".

5. Submit your articles to the most popular article marketing directories.

6. Post your articles on your blog or site.

7. You should always include a link back to your site or product within the signature or resource box at article marketing directories.

Getting Ideas For Articles:

1. One of the first things I suggest you do is to use a keyword research tool such as the Google AdWords keyword tool, Wordtracker or SEObook and type in one of your niche keyword phrases.

This let's you see what people are actually typing in and searching for on a regular basis. The reason for this is because you don't want to be wasting your time writing an article about something that no one is interested in.

You can then write articles about any or all of those keyword phrases.

2. Check out discussion forums. What are people talking about?

3. Look at http://Amazon.com for popular books/sellers.

4. Watch the news and read the newspaper. What is happening in the world that gets brought up over and over?

5. Go to article marketing directories such as http://ezinearticles.com, http://isnare.com, http://goarticles.com and others to see what other people in your niche are writing about.

6. Perform a search at Google for some of your niche related keywords and see what results come up and to see what others are writing about.

Writing Your Articles:

Whether the article marketing guidelines above make sense or not, the biggest thing you need to focus on is moving forward.

The way to do that is to choose a specific keyword phrase to write your article about.

Make the article at somewhere between 400-700 words.

Use the main keyword phrase:

- In your title
- Your first paragraph
- Your last paragraph
- Where ever else you can for it to sound natural.

How Many Articles Should I Write?

The thing with articles are, with effective article marketing you need to continue to write articles on a regular basis. So what I'm saying here is not to write an article, post it, and then wait a month to write another article. Try writing 1 article per day, or at least a couple or so per week and post them as mentioned above.

The more articles you distribute, the more chances for people to find your articles and be directed to your site. Article marketing is an effective way to drive traffic to your web page. Remember, the greater the number of people seeing your site, the greater chance you have of selling your product or service.

Article Marketing and SEO

Article marketing and search engine optimization

Search engine optimization (SEO) deals with the order in which webpages are ranked when keywords or phrases are typed into search engines. The higher a page is ranked, the more likely that page will draw a greater number of site visitors. For company websites, increased traffic often translates into increased sales, and article marketing has proven to be useful and effective for several leading Internet marketing ventures.

One method of SEO encompasses the idea that a website's rank in search engines will rise as it obtains more backlinks. Therefore, writing and distributing articles that contain a link to a business owner's website within the bio box should result in more links back to that website. Theoretically this process will increase that website's rank within search engines. This theory has led to a trend in online marketing toward writing articles solely for SEO purposes, and are commonly referred to as reprint articles. This trend has been matched by a wide selection of article marketing directory websites which accept, vet, and provide redistribution of such articles to online publishers.

The free distribution of articles has, however, led to a large amount of duplicated content appearing on websites across the Internet. The quality of articles can also suffer as some authors seek a large quantity of backlinks at the possible expense of content quality.

Online Article Marketing

Online article marketing

With the rise of e-commerce and Internet marketing, article marketing has made a move to the online world as well. As in traditional forms of media, online article marketing has served the dual role of providing publishers with essentially free content, and advertisers with essentially free advertising.

The website where an author can post an article is known as an article directory. The primary reason an author can post an article without cost is that the directory owner places advertising on each article page and collects the revenue generated from the advertising. The article directory site gradually gains in search engine popularity as more articles are posted, which benefits both the author and the directory owner with increased article views.

However unlike the off-line version, there are additional dimensions to article marketing online. Most notable among the differences is the use of articles for search engine optimization. Articles are written to target particular keyword niches, and distributed to content publishers that cater to those markets. Authors are able to target their audience with informative content, sent to an already-interested group of readers.

Many online article marketers enjoy the low cost of this advertising venue, thus have written hundreds and some thousands of articles. One online article writer has written 12,900 articles.[citation needed] These prolific article authors also enjoy abundant backlinks (i.e., links pointing back to the business' website). When the articles are distributed via RSS, the exposure to the authoring business and number of backlinks is increased greatly.

Because of this, article marketing has been the victim of junk content over the past few years. It's important that article marketers be careful not to abuse the Internet and post dozens of useless content on the web just for promotional purposes; smart article marketers use scientifically proven techniques that dig deep into their own businesses and their readers' concerns and needs and tactfully persuades them to click through to their web sites.

Another article marketing option available is where the author can choose to take control of the advertising space on the page where his article is posted. With this option the author has the choice to either have no advertising to compete with the article, or to have control over the advertising on the page along with the revenue generated.